AI Improves Creativity In Stories, Reduces Diversity: Study

The study was published in the journal Science Advances New Delhi: Stories created with help of ChatGPT are more creative, engaging their audience with more plot twists, compared to those by writers not using the tool, according to research. However, researchers also found that diversity in stories by writers using generative artificial intelligence’s (GenAI) suffered,

Gen-Z’s Video Craze: 65% Identified As Content Creators In YouTube’s Latest Report

There are new trends in video culture that signal bigger shifts. Every year, YouTube releases a “Culture & Trends Report” that examines user behaviour and is mostly meant for marketers. Although encouraging advertising expenditure is the report’s main objective, it also offers insightful statistics. The most recent edition from 2024 concentrates on the expanding phenomenon