Mamaearth distributors say company is burdening them with excessive inventory
Goods worth ₹50 crore to ₹100 crore are stuck, according to the All India Consumer Products Distributors Federation (AICPDF). The inventory pile-up comes as Honasa, which started out as an online personal care company, builds a greater presence offline. Honasa gets a third of its business from offline channels. Honasa refuted the association’s claims. The