2024-12-22 15:08:08 :
New Delhi, December 22, 2025: India’s OTT super app and leading OTT aggregator OTTplay has announced its partnership with Bharat Sanchar Nigam Limited (BSNL), one of India’s leading telecom providers, to make digital entertainment more accessible to BSNL subscribers.
In a first-of-its-kind initiative, BSNL’s Intranet Television (BiTV) has partnered with OTTplay to provide over 300 live TV channels, including premium channels, for free to mobile users in Puducherry. The service aims to provide high-quality entertainment and make digital content easily accessible to all BSNL mobile users in Puducherry, regardless of their plans. The service will be launched on a pilot basis in January (please confirm)
BSNL’s fiber-to-the-home (FTTH) network will provide users with free live TV services with clear images and pay TV facilities. Leveraging the power of IFTV service (fiber-based intranet television) and OTTplay’s vast content library, BSNL subscribers will get exclusive access to blockbusters, popular web series, premium content, documentaries and regional shows. All BSNL FTTH users can access live channels and pay TV content with crystal clear streaming over BSNL’s FTTH network and experience this exclusive service at no additional cost.
Focused on network and data independence, these new offerings from OTTplay will ensure superior audiovisual quality without compromising the streaming experience for subscribers. The partnership will provide subscribers with over 50 channels and over 1,000 pay TV programs, a move in line with BSNL’s new vision to enhance its offerings by combining premium entertainment with high-speed internet and reliable connectivity.
Avinash Mudaliar, Co-Founder and CEO, OTTplay” said, “With the new BiTV innovation, we are proud to bring world-class entertainment content to BSNL customers across India. Together we will unleash the magic of cinema and entertainment across genres, languages and geographies and redefine the way BSNL customers experience digital entertainment in India. ”
According to Robert Ravi, CMD, BSNL,“With BiTV, through our partners, BSNL enables every customer to access mobile entertainment for free ‘anytime, anywhere’, whatever their plan, making it the perfect replacement for the outdated PRBT system; by combining cutting-edge technology with top-notch content. BSNL will be one of the first telecom service providers to revolutionize its legacy PRBT by offering this breakthrough service.”
Through this partnership, OTTplay and BSNL jointly promote digital inclusion and are responsible for promoting connectivity in rural and urban areas. The partnership aims to bring entertainment to every home by combining BSNL’s extensive network reach with OTTplay’s engaging content.
About OTTplay
OTTplay is India’s OTT super app and a pioneering OTT aggregator that uses AI-based recommendations to revolutionize content discovery and consumption. With the launch of OTTplay Premium, the platform now offers curated content from 40 major OTT platforms that is personalized to each user’s unique preferences.
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