Honda, Nissan’s sales at 2024, strengthened cooperation cases

(Bloomberg) -The Honda Motor Corporation and Nissan Motor Co., both, saw that global vehicle sales were stagnant or falling in 2024, emphasizing the need for the couple’s merger and arresting their sliding market share.

Last year, Honda’s sales fell 4.6 % to 3.8 million units, because the output fell 11 % to 3.7 million units. Within 12 months, the sales of smaller competitors in Japan fell by 0.8 % to 3.3 million, while output dropped by 8.7 % to 3.1 million units.

The annual data released by each car manufacturer on Thursday strengthened why Honda established the scale by absorbing Nissan to establish scale. At least in theory, NISSAN will create a new global heavyweight heavyweight heavyweight heavyweight. Can compete at the highest level of the global automobile industry.

Individual, the couple could not match the 4.3 million cars sold by China by Dammo Byd Co., but they may have a chance.

Honda and Nissan announced in December that they plan to unite two brands under the leadership of a single holding company. If Mitsubishi Motor Company also decides to join, then the three will have the ability to sell about 8 million vehicles per year, just like joint sales in 2024.

These numbers will make the company delivered 9 million vehicles to Toyota Motor Corp. Toyota Motor Corp. or Volkswagen Ag, which sells 10.8 million cars last year.

But the partnership is almost not completed. In view of the financial crisis of Nissan, Honda clearly stated that the stability of these two ends is a prerequisite for any form of alliances. It is enough to suspect whether Nissan has announced its operation.

NISSAN plans to eliminate work transformation and pruning hourly staff through a pair of assembly factories in the United States to provide a taste of their overall strategy, but it is clear that refusing to close the factory may make Honda soothing difficulty.

In China, Nissan and Honda are facing fierce competition between local players and Tesla. Nissan’s sales fell 12 % last year, and output fell 14 %. Honda performed poorly, productivity fell by 35 %, and sales fell by 30 %.

Nissan’s performance in North America in 2024 was slightly better. In North America, the choice of lack of hybrid power enabled customers to collect dust in the display room. The sales there increased by 2.8 %, but the output fell 13.3 %.

The representative of French car manufacturer Renault SA has 36 % of Nissan. At the same time, this week, flying to Japan, expressed concerns about partnerships, and expressed his hope that Renault’s shares are fully recognized.

In November, after a series of catastrophic quarterly income, Nissan announced plans to cut 9,000 jobs and reduce production capacity by 20 %. Poor sales in the United States and China forced the auto manufacturer to reduce its annual profit prospects to 70 % within 12 months of the deadline for the deadline of March 31.

In the second month, Honda outlined a transaction, combined with Nissan, which was equivalent to the acquisition of the beaten car manufacturer. The two said that their goal was to propose a transaction framework at the end of January, and the transaction was completed before the transaction began in August 20026 in June 20026.

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