Spam calls and text messages are a big problem. Many people are bothered by these calls and complain. To address this issue, Airtel has taken special measures. The company has released an AI-driven spam detection solution.
With the help of artificial intelligence, this service will protect Airtel consumers from possible spam calls and text messages. The company says the solution will provide users with real-time information about spam calls and text messages. The service is available to both prepaid and postpaid consumers.
You pay nothing
Customers are not required to pay any separate fees for this service. This will be free and will be activated automatically. Airtel consumers do not need to make any request or download any app to avail the service. The company has clarified that the feature is only available on smartphones.
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This only applies to VoLTE calls. Recently, TRAI (Telecom Regulatory Authority of India) asked telecom operators to take specific steps. The authorities have asked telecom companies to take strict action in view of rising telemarketing calls and consumer dissatisfaction.
Which calls come and which don’t?
Airtel said customers will continue to receive calls from numbers in the 160 prefix series. These numbers are provided to banks, mutual funds, insurance companies, stockbrokers and other financial institutions and businesses. Users who have not chosen Do Not Disturb and have subscribed to promotional calls will continue to receive calls from numbers starting with 140.
Also Read: BSNL beats Jio, Airtel and Vi to become top telco in this regard
What does the company say?
Airtel CEO and Managing Director Gopal Vittal told a press conference, “Spam is a threat to customers. “We have been working on this issue for the past 12 months.
He said: “This solution is designed as a two-layer protection with two filters. One filter works at the network layer and the other works at the IT remote layer. All calls and text messages will go through this two-layer protection system.
According to Vitthal, the system can handle 1.5 billion messages and 2.5 billion calls per day in just 2 milliseconds. Airtel developed this technology with the help of 400 Airtel data scientists. Apart from preventing spam calls, the network also alerts Airtel users about suspicious links via SMS.
